About your host—Jane Applegate
Jane Applegate is one of America's most respected small business management experts. She's the author of four books, including 201 Great Ideas for Your Small Business. The third edition was published in print and digital formats by Bloomberg/John Wiley in April 2011.
An award-winning, former syndicated columnist for the Los Angeles Times, Applegate contributes original content to small business websites such as OpenForum.com, PBSmartessentials.com, and Coxsbn.com. She is currently producing and hosting Tech Essentials, a new online small business talk show sponsored by Microsoft.
The Applegate Group Inc., founded in 1991, creates multimedia marketing campaigns for big companies serving small business owners. Current clients include Microsoft, Pitney Bowes, Cox Business, and American Express. Past clients include Merrill Lynch, MasterCard, ING, Dell, and AT&T.
Applegate has written and produced small business TV programs for CNN, CNBC, and Bloomberg TV. She is the leading small business speaker for Bloomberg TV's "Idea Exchange" speakers program. For more information, visit www.theapplegategroup.com.
